Writing Poor Content
October 23, 2006
For my first article on the new Internet Business Entrepreneur blog, I thought it would be great to write about writing.
Poor writing is, in my mind, the number one killer of websites. The more educated the reader, the more poor writing leads to a breakdown. It’s vital that your content flows properly.
Today, I will give you five things that must not appear in your website’s content. Follow these simple items to create content. In the coming days, weeks, months, and years, I’ll be talking more about content writing, layout and other tidbits.
Five Backbreaking Writing Errors
- Stay away from big words unless necessary. I’d like to point your attention to the newspaper. A general newspaper article is not full of big words. Your goal is to write so that even someone with just a High School education can read your content fluidly.
- Keep those sentences concise. It’s easy to ramble on, but doing so will anger your reader. Tighten up those sentences.
- Check your spelling. Yes, it seems like an obvious task, but the Internet is full of spelling errors.
- Use logical flow. This is one of the main killers for the amateur writer.
- Make sure the following words are used properly: it, it’s, your, and you’re. Even the best of writers make errors—usually from writing too fast.
As I expand on my writing series, I’ll will revisit these five writing mistakes and expand on them. Point #1 can become moot if you are writing to a specific audience, such as doctors.


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